+32 458 623 874


Universal Studio
8-12 Neal St, London


Client: Gigsmart
Deliverables: Responsive Website
Team: Creative Director (Mark Westbrook), Copywriter (Yuri Bredle), Co-Designer (Matthew Duggar)
Role: Visual Designer
Tools: Sketch, Illustrator, Photoshop

GigSmart will soon be launching as the premier business requester-worker pairing service, redefining how people work in the modern-day gig economy. My task was to create a novel brand experience that would connect businesses with ready-and-waiting skilled workers.  Like many startups, they asked us to build the brand and its ecosystem of channels in tandem, with a very tight deadline. Our team strategically built the brand with differentiated positioning and expression that could flex seamlessly across advertising, collateral, app, and web—and for two distinct audiences.